Virgin HealthMiles has launched a $3,500 t-shirt design contest on DesignCrowd! Part of the famed Virgin Group, owned by Sir Richard Branson, designers from around the world are invited to create a t-shirt graphic for Virgin Healthmiles company members.   

This is a challenging brief. Your t-shirt design is part of a mission to "change adult health behavior". You need to consider the target audience is a 25-65 age range and US based: 'more San Antonio than San Francisco'.

According to the brief ... 'those who wear your t-shirt are making the commitment to do it, so help them say it loud and proud. Or funny. Or cheeky, or... (might be a good time to cash in on the favors your copywriter friends owe you.)'

You can read the brief in full and upload your submissions to the contest here. The best part? You can enter as many designs as you like.

Three designs will be selected, so start submitting now!

Cash Prizes / Awards / Accolades ...

1st place - $2,000

2nd place - $1,000

3rd place - $500

To enter the contest, check out Virgin HealthMiles $3,500 T-Shirt Design Contest.

Written by Jo Sabin on Thursday, September 13, 2012

Jo Sabin is Head of Designer Community at DesignCrowd. She's led the company's public relations and social media programs since 2012. With more than ten years' experience working with Australian and international tech startups in the creative industries, Jo has been instrumental in meeting DesignCrowd's objectives in Australia and abroad. Get in touch via Twitter.