Real sneakerheads can identify the famous shoe logos in this roundup.
We prepared a shoe brand logos list that will excite any shoe fan and inspire companies to start developing a distinct identity.
The fashion brand marks you will see below range from sports, luxury, and more. By browsing through this roundup, you will pick up ideas on how to make and find a suitable logo for your business.
But before we get started, let's brush up on why a business should have a logo.
You want to create a good first impression the second a consumer sees your brand. This lets you set the tone of how your audience
Additionally, it allows you to build trust and loyalty. An effective brand logo must empower you to connect with consumers. It is essential to have a logo that communicates what you do as a brand and what makes you different.
Popular shoe logos
Nike
Designer Carolyn Davidson created the swoosh for the manufacturing company with a price tag of $35. It is simple, dynamic, and embodies the brand perfectly. The checkmark is coupled with the brand wordmark written in an italicized sans serif text.
Adidas
The German shoe brand was established in 1924 when founder Adolf "Adi" Dassler got home from the war. Its logo is a recognizable three-stripe mark with two different versions. It has a mountain logo and a trefoil logo used for the company's various lines, such as Adidas Originals.
Vans
The California shoe and apparel brand began in 1966. The son of its then-president created the design as a stencil logo. The purpose of this was to spraypaint the emblem on his skateboard. The design consists of a bold sans serif font, and the letter V is more significant than the rest of the glyphs and has a line extending to the design's rightmost side.
New Balance
Willian J. Riley founded the American line of sports shoes in 1906. It has changed very little over the years, keeping its monogram and wordmark the same. The only detail that has evolved gradually is the number of stripes that ornate the letter N. The design was by Terry Heckler, known for his work for Starbucks and Cinnabon, among others.
Puma
Puma is a German multinational company founded in 1948. The animal logo this brand uses today came out in 1979, and it has not changed since. Its typography incorporates a boxy font that gives it a stern look. The silhouette of a leaping Puma makes the design eye-catching.
FILA
Fila is an Italian company conceived in 1911. Its text logo has subtle touches that make it look creative and direct at the same time. You'll notice that some letters are missing a part of its stem and bar, challenging your eyes to complete the image. The colors red and blue give the emblem a more robust, sporty feel.
Converse
This American casual footwear brand has been a subsidiary of Nike since the early 2000s. The company has a flat logo design, allowing it to be adaptive and easy to use for online and offline use. Its design features a star on the left side of a chevron shape to give it a dynamic look.
Asics
The Japanese corporation's name is an acronym for a Latin phrase that means "a healthy soul in a healthy body." Its brand mark features lowercase letters to make it appear more modern and approachable. The design's left side also depicts a swirled ornament that looks like a double-story letter A as its icon.
DC
Initially, DC's brand name was originally an initialism for Droors Clothing. It changed when the brand was acquired by Quiksilver. Its logo design is a monogram that interlocks each letter which resulted in a unique silhouette. For decor, the brand added a star in between the ends of the letter C.
Under Armour
Under Armour is a Baltimore-based company founded by Kevin Plank. The Under Armour logo created in the late '90's features a monogram design. The interlocked curved lines form the letters U and A while creating a ribbon-like silhouette. For its wordmark, the brand uses a font called Montalban by Pixel Sagas.
More shoe logos that you'll recognize
A well-designed logo and custom ecommerce boxes can set you apart and make you stand out, which is particularly important when running an e-commerce store in the crowded footwear industry.
Here are more logos for inspiration:
Mizuno
Lotto
Wilson
Skechers
Timberland
Umbro
Columbia
Lacoste
Crocs
Sperry
Onitsuka Tiger
Ugg
Toms
Dr. Martens
Saucony
Sanuk
Merrell
Hoka
Oofos
Brooks
Hush Puppies
Burberry
Bata
Wolf & Shepherd
Beckett Simonon
Jordan
Reebok
Diadora
Ozark
Kappa
Conclusion
The global footwear market is worth $365.5 billion, according to research by Statista. By 2027, that number is estimated to grow to $530.3 billion. You don't want to participate in this market with a willy-nilly approach; you need a strategy that embodies your brand perfectly.
Improve your chances of being seen in this industry with a solid logo to build your brand identity.
Get a custom shoe logo with the help of a community of freelance graphic designers. DesignCrowd is a crowdsourcing platform that lets you launch a logo design contest and choose a design out of the various design bids you will receive. You also have the option to work with just one designer that you prefer. Learn more about it today.
BrandCrowd logo maker is an option for brands that are looking to take the DIY route. You can use the tool to generate a design in a matter of minutes. It has a library full of customizable designs perfect for business logos, fashion logos, streetwear logos, and more. Make them unique by applying your brand name, colors, and fonts. Try it right here.
Read more articles on design and inspiration right here:
Written by DesignCrowd on Tuesday, March 30, 2021
DesignCrowd is an online marketplace providing logo, website, print and graphic design services by providing access to freelance graphic designers and design studios around the world.
